I spent some time helping Polaroid expand into music.

It started by helping them build out Polaroid Radio to accompany the hardware launch (4 x bluetooth speakers). We built an amazing Polaroid Music app alongside 5 x unique linear radio stations with some of the best curators on the planet, incredible personality and visual language and a unique integration with the hardware, fully licensed across something like 25 markets. Oh and we did all this in like 6 months! Haha.

It was so much fun that I went in-house for a bit, joined the Leadership Team to help them with the growth of Music and Digital (kinda like the entrepreneur-in-residence guy).

We did some really great work. I enjoyed working with some very talented people and learning a lot about how to make world class physical products.